Ocean Drive embodies the allure of a fashion Maison; its name will symbolize a new signature style — Floridita, a blend of 1940s Miami Beach glamour with hints of simple, classic Floridian accents. This unique style will evoke memories of awe-inspiring guests in sequined birds of paradise dresses, neckties, sheer blouses, and vintage prints, all with a 2017 twist.
By connecting the historic Park Central Hotel with a fully modern, loft-style, oceanfront oasis, a new standard of luxury will be established on Ocean Drive. This boutique hotel will encompass an ambiance of timeless allure and transform into a memorable destination for entertainment and noteworthy moments.
Design and execution in collaboration with Borges & Associates.